top of page

Welcome to
My Design Portfolio

As a certified graphic designer, I bring a strategic blend of creativity, design theory, user-centered thinking and hands-on expertise to every project. This portfolio highlights carefully selected work across brand identity, typography, color systems, and more, each piece informed by my background in photography and storytelling.

With advanced skills in Adobe Creative Cloud, I craft visual solutions that not only look beautiful but drive real results for businesses. From initial concept through final delivery, I partner closely with clients to ensure every design reflects their vision and resonates with their audience. My collaborative process has been praised by clients as unique, effective, and thoroughly professional.

Thank you for stopping by! Explore each project to see how professional craftsmanship and a client-first approach come together in designs you can trust.

Click here to view my featured work.

Please click on each image below for a larger view.

Print & Editorial

corner4stroke.png
Graphic Design Branding Element

Event Poster:
Hybrid Zoo Event

Project Description:
Designed a poster for a zoo event showcasing hybrid animals, combining elements of land and sea creatures.

​

Design Process:

  • Researched various hybrid animal concepts, and developed a children-focused hybrid animal.

  • Utilized a cartoon-like font style and vibrant colors to create a visually appealing design.
    ​

Software Used:

  • Photoshop

Graphic Design Branding Element

Quote Poster:
Paul Rand

Project Description:
Designed a poster personifying the quote, “Don’t try to be original, just try to be good”.

​

Design Process:

  • Used Paul Rand’s work as a base.

  • Portrayed “Don’t try to be Original” in multiple colors and fonts, with circular motion, representing ‘trying to be original’. And “just try to be good” in sharp square with minimal color and font, signifying effective, good simplicity.
     

Software Used:

  • Illustrator

Graphic Design Branding Element

Book Cover:
Harry & The Wig Factory

Project Description:
Designed the book cover, Table of Contents page, and a chapter spread for a fictitious children’s book called Harry & The Wig Factory.

​

Design Process:

  • Brainstormed on a potential story and elements to give character to the story.

  • Created a suspense vibe for the factory.

  • Created a cohesive TOC page.
     

Software Used:

  • Illustrator

  • InDesign

Graphic Design Branding Element

Mailer Brochure:
Acupuncturist/Herbalist

Project Description:

Designed a 'grand-opening' mailer brochure for an acupuncturist/herbalist, conveying the sense of traditional, time-tested, Asian medicine.

​

Design Process:

  • Brainstormed and researched on methods to convey Asian traditions.

  • Used Bamboo: it symbolizes moral virtue, grace, prosperity and simplicity in the Chinese culture.

  • Used Sun: it symbolizes yang energy, aligning with health and renewal.

  • Chose humanist serif fonts to create a traditional, warm vibe.

  • Used a color palette conveying health and vibrancy. The colors balance 'the traditional' with the touch of modern.

  • Used AI: Adobe Firefly, to generate needed imagery.

​​

Software Used:

  • Illustrator

  • Photoshop

Graphic Design Branding Element

Company Booklet + Voucher:
Art Of Charcuterie

Project Description:
Designed a 12-page company booklet + gift voucher for an Edmonton based high-end charcuterie business.

​

Design Process:

  • Created a photo-centric and brand-aligned layout.

  • Made use of tables, pull quotes, quotations, 3-tiered headings, illustrations, etc.

​

Software Used:

  • InDesign

  • Photoshop

Graphic Design Branding Element

Photography Magazine:
Still Portraits

Project Description:
Designed a photography magazine that focuses on travel.

​

Design Process:

  • Used photographs made by me.

  • Used photographs that evoke a sense of nostalgia.

  • Included nuanced magazine elements.

​

Software Used:

  • InDesign

  • Photoshop

Graphic Design Branding Element

Illustrations & Digital

corner4stroke.png
Graphic Design Branding Element

Realistic Illustration:
My Lovely Home

Project Description:
Illustrated a complex building in Adobe Illustrator.

​

Design Process:

  • Researched and applied various techniques using patterns, textures, blends, gradients, perspective, transparency, etc.

  • Placed the building in our beloved Rocky Mountains.
     

Software Used:

  • Illustrator

Graphic Design Branding Element

Book Cover:
Bear Can’t Sleep!

He fattened up eating tones of berries,
‘Oh, this year I’ll hibernate deep!’ 

But now, it is way over January,
but poor teddy just can’t fall asleep!

Project Description:
Designed a children’s book cover based on the theme:
an animal with a problem.

​

Design Process:

  • Brainstormed various concepts and finalized ‘a bear that can’t sleep during hibernation period’.

  • Used a monotonous look for the environment to display bleakness and helplessness.

  • Created title font to resemble the bear’s shape.
     

Software Used:

  • Illustrator

Graphic Design Branding Element

Social Media Ads:
Pet Smart

Project Description:
Designed a series of social media ads for Pet Smart.

​

Design Process:

  • Created a social media calendar.

  • Developed advertisements concepts based on the events.

  • Adhered to the Brand Standards Manual for color, type, etc.
     

Software Used:

  • Photoshop

Graphic Design Branding Element

Blog Posts:
Dhamma Organization

Project Description:
Designed 2 blog posts consistent to the theme of Dhamma Organization.

​

Design Process:

  • Used photographs, color palette, and white space relevant to a meditation environment.

  • Utilized two different layouts to create dynamism.

  • Included nuanced typography elements.
     

Software Used:

  • InDesign

  • Photoshop

Graphic Design Branding Element

Brand Identity & Logo Design

corner4stroke.png
Graphic Design Branding Element

Brand Identity Development:
Canine Care Collective

Project Description:
Developed an entire brand from scratch including brand values, mission, vision, attributes, and brand promise.

​

Design Process:

  • Created a logo set, color palette and font selection focused on the values of ‘dog care’ and ‘community’.

  • Created a Brand Standards Manual.

  • Designed brand paraphernalia like business card, storefront, billboard, swag material, etc.
     

Software Used:

  • Illustrator

  • InDesign

Graphic Design Branding Element

Logo Design:
Bees Butter

Project Description:
Designed logo set for the client based on the keywords: Exploratory, Sensual, Earthy and Local.

​

Design Process:

  • Created over a 100 rough sketches based on a mindmap.

  • Used fonts that incorporate ‘inviting’ and ‘small batch’.

  • Created color palette to stand out from the competition.

  • Provided 3 logo sets to chose from.
     

Software Used:

  • Illustrator

Graphic Design Branding Element

Product & Packaging

corner4stroke.png

Packaging:
EarthGen Shampoo

Project Description:
Pre-press course assignment for a clear shrink-wrap label.

​

Design Process:

  • Conceptualized the label to interact with the clear container and the shampoo inside.

  • Created the logo with relevant company name and color palette.

  • The white part of the label is transparent, including the dripping coconut water and the vertical bar.

  • Made sure that all text is 100% black and overprinted.
     

Software Used:

  • Illustrator

  • Photoshop

Graphic Design Branding Element
Graphic Design Branding Element
Graphic Design Branding Element

Product /Game Design:
Galactic Escape

Project Description:
Conceptualized and designed a space-travel board game, including the box.

​

Design Process:

  • Created space ambiance using relevant imagery, effects and fonts.

  • Invented and displayed various obstacles.

  • Created a sense of motion through the visuals.
     

Software Used:

  • Photoshop

bottom of page